UAE Vape Law Update: What’s New in 2025?
Vaping laws in the United Arab Emirates have continued to evolve, and 2025 brings some notable changes that every resident and visitor should be aware of. Whether you’re a seasoned vaper or someone considering switching from smoking, staying informed about the UAE vape law 2025 is crucial. This article covers the key updates, what’s allowed, what’s restricted, and how these changes impact retailers and users alike.
Understanding the UAE Vape Law in 2025
The UAE first legalized the sale of e-cigarettes and vaping products in 2019, under strict guidelines. In 2025, the authorities have revised the laws to further align with public health goals and consumer safety standards.
Why the Update Now
The UAE government regularly reviews its regulations to align with international standards. The 2025 update reflects new scientific data, rising youth usage, and enforcement challenges observed in the previous years.
Key Changes in UAE Vape Law 2025
Let’s break down the major updates introduced in 2025:
Stricter Age Verification Laws
Retailers must now use electronic ID verification tools to ensure buyers are 18+. Manual checks are no longer enough. Fines have also increased for selling to minors, with penalties now reaching up to AED 100,000 for repeat offenders.
Approved Vape Product List
The Emirates Authority for Standardization and Metrology (ESMA) has expanded its approved vape product list. All vape juices and devices must now carry a UAE Conformity Assessment Mark (ECAS) to be sold legally. Products without certification are banned.
List of banned vape products under new rules:
- Non-ECAS approved vape juices
- Devices with refillable tanks larger than 2ml
- High nicotine strength (above 20 mg/mL)
Vape Advertising Restrictions
In 2025, new advertising rules limit how vape products can be promoted. Social media marketing, influencer endorsements, and lifestyle advertising are now prohibited. Any promotional content must focus solely on harm reduction compared to smoking.
Public Usage Limitations
Vaping is now banned in more public areas, including beaches, parks, and public transport. Designated vaping zones are being introduced, similar to existing smoking zones.
UAE Customs and Vape Import Rules in 2025
Bringing vape products into the UAE has also changed under the UAE vape law 2025.
Personal Use Limits
Visitors and residents can carry vape devices and e-liquids, but only up to:
- 2 vape devices
- 120ml of e-liquid
Amounts beyond this are considered commercial imports and require customs declaration and licensing.
Mail-Order and Online Purchase Rules
Online purchases from international sellers are now prohibited, unless the products are ECAS-certified and cleared through UAE customs. Unauthorized shipments may be confiscated, and the buyer could face fines.
How These Changes Impact Vape Retailers
If you own or manage a vape shop in the UAE, here’s what you need to know:
Licensing and Compliance
Retailers must renew licenses annually, with mandatory training sessions on the new law. Random inspections will increase, and non-compliance may result in store closures.
Inventory Adjustments
Many stores have already started pulling high-nicotine and non-certified brands from their shelves. Expect a shift toward lower-nicotine, ECAS-compliant products dominating the market in 2025.
Health and Safety Emphasis in UAE Vape Law 2025
Public health continues to be the core driver behind the regulation.
Youth Protection Measures
The UAE Ministry of Health launched several initiatives in 2025 aimed at reducing youth vaping:
- School awareness campaigns
- National hotline for reporting illegal vape sales
- Surveillance in malls and teen hotspots
Harm Reduction Still a Focus
The UAE government recognizes vaping as a smoking alternative. However, they emphasize that it’s not risk-free. The law supports adult use for harm reduction but discourages recreational or youth adoption.
Penalties Under the UAE Vape Law 2025
Violating vape laws in 2025 comes with hefty penalties. Here’s a quick overview:
| Violation | Penalty |
|---|---|
| Selling to minors | AED 50,000–100,000 |
| Selling non-approved products | AED 70,000 |
| Illegal advertising | AED 25,000 |
| Vaping in banned zones | AED 1,000 |
| Importing without declaration | Confiscation + AED 10,000 |
What Does the Future Hold?
The UAE vape law 2025 may not be the last update. Authorities have hinted at further changes based on emerging data and technological advancements.
Possible future directions:
- Integration of QR code tracking for product traceability
- Vape tax introduction to discourage overuse
- National vape cessation programs
With the UAE vape law 2025 bringing stricter rules, awareness is your best defense. Whether you’re a casual user or business owner, understanding the law helps you stay compliant and avoid penalties.
Stay updated through official channels like the ESMA website, the Ministry of Health, or local news outlets.
If you’re unsure whether your vape device or e-liquid complies with the new law, consult a licensed vape shop or contact UAE Customs for clarification. Compliance isn’t just legal—it’s smart and safe.
FAQs:
Is vaping allowed in Dubai in 2025?
Yes, vaping is allowed in Dubai under strict conditions. You must be over 18, use only ECAS-approved products, and avoid restricted public areas.
Can tourists bring vapes to the UAE?
Yes, tourists can bring a limited amount (2 devices, 120ml e-liquid). Anything more may require declaration and approval by UAE Customs.
Is vaping in public legal in the UAE?
Only in designated areas. Vaping in beaches, malls, parks, and public transport is prohibited under the 2025 law.
Can I buy vapes online in the UAE?
Only from UAE-approved online stores selling ECAS-certified products. Buying from international websites is now restricted.
What is the legal vaping age in the UAE?
You must be 18 years or older to buy or use vaping products legally in the UAE.
