Introduction
The United Arab Emirates (UAE) has long maintained a strict stance on public health and safety. As vaping continues to grow in popularity globally, the UAE has responded with updated legislation to regulate its use. In 2025, the country introduced new vaping regulations that have implications for both residents and tourists. Whether you’re a consumer, business owner, or simply curious, understanding UAE’s 2025 vaping regulations is essential.
Why the UAE Updated Its Vaping Laws
The rise in vaping among teenagers, growing health concerns, and the global shift toward stricter tobacco controls led the UAE to re-evaluate its approach. The 2025 update focuses on protecting public health, preventing youth access, and ensuring that vaping products meet national safety standards.
The UAE’s Ministry of Health and Prevention, in collaboration with the Emirates Authority for Standardization and Metrology (ESMA), spearheaded these changes to bring clarity and structure to the fast-evolving vaping industry.
Overview of UAE’s 2025 Vaping Regulations
To truly grasp the new landscape, let’s delve into what’s now legal, restricted, and banned under UAE law.
Legal Vaping Products and Standards
All vaping products sold in the UAE must comply with UAE.S 5030 standards, including proper labeling, ingredient transparency, and child-resistant packaging. Manufacturers must submit their products for testing and certification before selling in the local market.
Retailers, both physical and online, are now required to obtain a valid trade license that specifically permits the sale of electronic nicotine delivery systems (ENDS).
Minimum Age Limit Enforcement
One of the most significant shifts in the 2025 vaping regulations is strict enforcement of the age limit. Selling or supplying vaping products to individuals under 18 years old is now a criminal offense.
Retailers must verify age via official identification. Random inspections and undercover compliance checks are being conducted to enforce this rule.
Vaping in Public Spaces
Vaping is now treated similarly to traditional smoking under public space laws. It is prohibited in all enclosed public areas, including malls, offices, restaurants, and public transport.
Designated smoking areas must clearly allow vaping; otherwise, users risk fines ranging from AED 500 to AED 2,000. The regulation aims to protect non-smokers and reduce second-hand aerosol exposure.
Tourist Considerations
Tourists entering the UAE with personal vaping devices are allowed to bring them for personal use, provided they adhere to customs regulations and do not exceed the allowed quantity of vape liquid (typically 120ml). However, using them in public areas or breaking age restrictions still applies.
Travelers should also avoid carrying unregistered or counterfeit products, as customs may confiscate them.
Flavored E-liquids and Advertising Bans
A significant change involves the restriction on flavored e-liquids, especially those designed to appeal to minors. Candy, dessert, and cartoon-themed branding are banned. Only products with approved flavoring agents and packaging designs can be legally sold.
In addition, advertising and promotion of vaping products are tightly regulated. Any form of marketing that targets youth or portrays vaping as a lifestyle enhancement is prohibited. This includes influencer marketing on social media platforms.
Impact on Retailers and Businesses
Licensing and Compliance
Retailers must now undergo a more rigorous application process to legally sell vaping products. This includes:
- Verifying product certification
- Keeping records of sales and supply chains
- Training staff to enforce age restrictions
Non-compliance can result in license suspension, product seizure, or even permanent closure.
Online Sales
Online retailers are allowed to sell vaping products but must implement strict age verification at the point of purchase and delivery. Platforms are also held accountable for ensuring that only certified products are listed.
Import and Distribution Rules
Companies importing vaping products must register with ESMA and provide full documentation on product contents, packaging, and origin. Unauthorized imports will be confiscated and subject to fines or legal action.
Health and Public Awareness Campaigns
The UAE government has paired its regulatory changes with educational campaigns highlighting the potential health risks of vaping. While less harmful than traditional cigarettes, vaping is not risk-free—especially for young people.
Efforts include school programs, public service announcements, and medical community involvement to support cessation and awareness.
What This Means for You
Whether you’re a consumer, tourist, or business owner, understanding UAE’s 2025 vaping regulations ensures you remain compliant and informed.
- Residents should only purchase from licensed outlets and follow public space rules.
- Tourists can bring personal devices but must not use them in prohibited areas.
- Retailers must align with licensing, age verification, and product certification standards.
Frequently Asked Questions
Is vaping banned in the UAE in 2025?
No, vaping is not banned, but it is strictly regulated. Only certified products are allowed, and users must follow age and public space restrictions.
Can I bring my vape to Dubai?
Yes, you can bring a personal vaping device for personal use, but you must comply with UAE customs rules and avoid using it in public or non-designated areas.
Are flavored vapes banned in the UAE?
Flavored vapes are not completely banned, but those with child-appealing flavors or packaging are prohibited. Approved flavors that meet safety standards are still available.
What happens if I vape in a non-smoking area?
You may be fined between AED 500 to AED 2,000 for using a vape in a non-designated area. Authorities treat it the same way as smoking violations.
Can I buy vapes online in the UAE?
Yes, but only from licensed online retailers with proper age verification systems. Delivery drivers may also ask for ID upon receipt.
